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Juan M. Canahuati makes his first business trip to Honduras.
On this trip he met his wife Erlinda Canahuati and got married in 1954.
Juan and Erlinda Canahuati opened their first store called “Las Tres B” which became a prestigious store
Juan Canahuati traveled to New York to purchase fabrics and garments to sell locally
The first manufacturing plant was established to produce finished products for the Lovable Brand.
Founding of our textile mill, core of current group operations
The first step to vertical integration was the establishment of Elcatex, a Textile Mill able to knit, finish and cut fabric in the same location.
The foundation of Industrial Parks gave Elcatex Group a competitive edge with Free Trade Zone benefits.
The first energy generation project gave access to reliable energy at a competitive price.
With the need for sustainable energy in the world, Elcatex was a pioneer in the invention of a unique circular process.